Semetrical case study



Give A Grad A Go's relationship with Semetrical


Semetrical are an award winning full-service digital marketing agency, who offer services in SEO, content marketing, digital PR, social media, paid media, CRM & web analytics.

We first began working with Semetrical in June 2014, when Semetrical was transitioning from a consultancy of 4 directors into a digital marketing agency.

During that summer, we helped Semetrical to place the agency's first two graduates - Ben Beckwith and Rory Hope. As of 2019, those 2 graduates are now in the Semetrical leadership team as the Head of SEO and the Head of Inbound Marketing respectively.

Ben and Rory have hired, trained and now manage a collective 20 employees for Semetrical across 2 departments, and have contributed significantly to the agency's growth. During that time, Semetrical have been awarded Best Small SEO Agency at the EU Search Awards 2017, and Best Small SEO Agency at the UK Search Awards 2019.

Ben and Rory were the account leads for the 2 campaign awards the agency have picked up over the years; including Best PPC Campaign at the EU Search Awards 2017, and the Best Use of Search in B2B at the EU Search Awards 2019.

Over the last 5 and a half years, Give A Grad A Go have worked with Semetrical to place an additional 17 graduates across all departments. A number of these graduates have progressed to management and senior positions at the agency, and they have significantly contributed to Semetrical being nominated for 'Agency of the Future Awards' due to their talent and ambition.

We knew that we needed to offer Semetrical a bespoke, high level graduate recruitment solution that could help them identify talent and personalities aligned with their unique culture. This was a challenge, but Semetrical's growth is a reflection of the quality of our approach to graduate recruitment.


Our graduate recruitment solution


With their hiring requirements in mind, we assigned Semetrical an Account Manager who had experience hiring for similar tech & digital roles. They were able to tap into their personal network of suitable candidates, and market the role accordingly, all with a clear view of Semetrical's hiring goals.

The search for top digital marketing candidates involved advertising on our own job board and on our network of the UK's leading creative, marketing & tech job boards, as well as email marketing to our current database of over 250,000 job seekers.

Semetrical have hired a total of 19 graduates, 2nd and 3rd jobbers through Give A Grad A Go; across roles including Content Specialist, SEO Executive, Digital Analyst, Social Media Executive, Paid Media Manager and PPC Manager.

Hiring at a graduate level and through to more senior roles has given Semetrical access to the full scope of our database, marketing and wider network.


Feedback from Semetrical


"At Semetrical, we have grown exponentially over the past 5 and a half years and this has been driven by the 'drum beat' of graduate recruitment.

I used Give A Grad A Go to find my own first graduate job here at Semetrical in 2014, and we have continued to rely on their expert graduate recruitment solutions during our journey to the award-winning full service digital marketing agency we are today.

In total, 19 graduates have been hired through Give A Grad A Go and our brief was for them to identify talented, ambitious graduates who align with our cultural values of integrity, positivity, ambition and innovation.

The calibre of graduate provided by Give A Grad A Go has been nothing short of exceptional, and they truly listen to our business needs to provide a bespoke solution per role. They have surpassed expectations time and time again, and we look forward to using Give A Grad A Go in the future to continue our growth at Semetrical."

Rory Hope, Head of Inbound Marketing at Semetrical


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